How to Choose the Right Payment Gateway for UAE eCommerce Website
The e-commerce market in UAE is increasing dramatically since 2020. Due to the COVID-19 pandemic, most people are considering E-commerce platforms for all kinds of businesses. E-commerce is not only convenient for customers, but this business form also provides an ease to entrepreneurs.
Online payment is crucial for many local and international businesses that run online for selling purposes. In this way, an E-commerce website requires an online payment gateway between a client and a retailer.
In this article, I will help you by giving details of how to choose the right payment gateway in the UAE for your E-commerce website. Let’s discuss this article thoroughly.
Importance of Payment Gateway
A payment gateway refers to an online payment system connected to an e-commerce platform to collect or receive payment online. Therefore, an online payment gateway is a connection between your bank and the portal where you transfer or receive money.
Choosing the right payment gateway for your online store is crucial. It helps users pay online through credit cards, debit cards, net banking, UPI, and various other online wallets.
In simple words, a payment gateway for your eCommerce website is a tunnel that receives the customer’s money from them and delivers it to your bank account.
What is the Purpose of Payment Gateway?
The payment gateway plays a vital role to keep your credit card information secure. It works the same way as a point-of-sale (POS) system does when you pay for lunch or shopping.
The primary role of a payment gateway uses in the UAE is to facilitate the transaction between your online store and your customers. Moreover, you will get cash when the payment gateway authorized the client’s transaction payment.
Why Do You Need a Payment Gateway for your Business?
For an online business startup, you need the right payment gateway to process payments online. Without a reliable and secure payment gateway, online transactions won’t be available for you. The same goes for the credit or debit card information to access the payment gateway.
Like anywhere in the world, a secured payment gateway in the United Arab Emirates protects personal information against risk and fraud. Using the right payment gateway for your UAE audience that works everywhere in the region can help you improve your bottom line.
Payment Gateways Available in UAE
For your eCommerce website for the Emirati audience, you need to choose a gateway based on payment methods, transaction approach, accessibility, customer service, and support. According to research, here are the top 5 payment gateways in UAE that can surely enhance the user experience.
Telr
Payfort
CashU
Checkout
Hyperpay
These all payment gateways are popular around the United Arab Emirates. However, every payment gateway has its own advantages and disadvantages. Do your homework before selecting the ones that can be used easily by your customers.
Factors to Consider When Choosing a Right Payment Gateway
There are certain features in payment gateways that make your transaction approach secure and convenient. When choosing the right payment gateway for the UAE audience, you need to consider several features that will make the payment process swift.
Payment Details Encryption
A built-in payment form is used so that the customer can feasibly send the details to your website. After saving personal information, there is no need to worry about entering the details again. Afterward, the provided information will pass it to the gateway company via API calls. The information which is saved is encrypted, ensuring it is safely secured.
Multiple Payment Gateways
For establishing a business in the UAE, you must have multiple website gateways. It makes it easier for your customers to pay without worrying about the payment method you accept and what options they have. By integrating multiple gateways, your company can give excellent customer service and collect faster payments.
If the payment gateway is unavailable, then the customer can use an alternative payment gateway. By this, you can boost up your sales.
Customers consider multiple payments modes as convenient, fast, and reliable. Therefore, for positive feedback and enhancing your business, consider this as a good option.
Fast and Easy Transaction
As per research, over 25% of customers will skip the purchase if the website is forced to open an account. Therefore, using a third-party shopping cart will provide you the option to enter your details as a guest checkout.
For your business startup in the United Arab Emirates, you must consider this as a crucial factor. By providing a simpler checkout process, you can easily upgrade your company in UAE. Furthermore, customer can get their shipping quickly by entering specific details on the website.
PCI-DSS Compliant Security
PCI security is an essential factor when making the clients’ personal detail secure. It is a collection of security guidelines, which provides your business to accept, operate and send credit or debit card information securely.
Always remember to make your business PCI-DSS security Certified by the authority. So a customer can assure your company when making purchases.
Consider Checkout Convenient on Every Device
From the last 2-3 years in UAE, about 15% of purchases have been placed using mobile phones. Ensure that your selected payment gateways work smoothly on every device including smartphones and tablets.
Easy Payment Gateway Integration
Most payment gateways include comprehensive guidelines for integrating with popular eCommerce systems such as WooCommerce, Magento, Shopify, etc. If you face any difficulty while integrating any of them, you can contact their customer service.
Most payment gateways offer quick customer service and help you resolve whatever the issue is. It is important to ensure that your payment gateway is integrated correctly so, hackers cannot intervene during any transaction.
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